There has never been a lower barrier to entry for new businesses

Amongst all the doom and gloom of the past few years fuelled by Brexit, the COVID pandemic and challenges to democracy a fundamental paradigm shift has taken place: There has never been a better time to be a small business owner. Technology means you can create and launch new ideas, products and services quickly. There has never been a lower barrier to entry for new businesses.

A generation ago if you wanted to start a business selling to consumers, you’d rent an office and warehouse, buy inventory, recruit staff, employ…